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AND WE'RE LIVE

Live, webcasted event that generated over 85,000 hits on Yahoo! Finance in 2018.

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GRAMMY-AWARD LEVEL SET DESIGN

Including automated scenic with large-scale LED video surfaces entertainment and set designs.

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YEARS OF EXPERIENCE

LEO Events has worked alongside the Walmart Event Solutions team to produce 11 shows.

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QUITE THE CROWD

Attendance of 14,000 representing 29 international markets.

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INFINITE OPTIONS

Created media content filling millions of pixels across the entire set including an LED floor underneath the keynote presenter.

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CREATIVE CONCEPTS

Storyboarded, designed, and developed all video content flowing across the screen.

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CONTENT IS KEY

Developed exclusive presentations utilizing video mapping and holographic technology.

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A SET WITH ALL THE MOVES

Modular set design allowing dynamic reveals of headline entertainment including Katy Perry and Jason Derulo.

Walmart

Shareholders and Associates Week

Shopping for the Win

What do you do when you are the world’s largest retailer and you have just a few months to plan and execute a meeting that will woo and wow a globally diverse audience of 14,000+ people representing 29 countries? You dial our digits, of course. LEO Events partners with Walmart’s Event Solutions team to think big, and it’s our experience in doing so that perfectly fits the scope of this multi-day, multi-speaker, A-list entertainer event for Walmart Shareholders and Associates. Held on the University of Arkansas campus in Fayetteville, the week-long event consists of five shows spread among two arenas, plus a concert night. This is a unique meeting in the corporate world, as it combines general sessions with musical performances of a Grammy Award-level show – uniting critical message delivery with entertainment pieces.

All of this planning and expertise has resulted in:

  • Stage sets incorporating automation and millions of pixels of LED to showcase our media and design work
  • Cutting-edge technology, from augmented reality to a hologram of Sam Walton
  • Spectacular choreographed opening sessions, from concept to execution
  • A-list host and meeting entertainment procurement and management
  • Live webcast audience that garnered 85,000+ hits on Yahoo! Finance alone
  • Graphic content, media production, and stage directing for Walmart leadership
  • 2019 Special Event Gala Award, Most Outstanding Spectacle
  • 2019 EventMarketer Ex Award, Silver, Best Production of a B-to-B Event
  • 2018 EventMarketer Experience Design & Technology Award, Silver, Best Stage Experience
  • 2017 Special Event Gala Award Finalist, Most Outstanding Spectacle

Year Beginning Meeting

Kicking It Off Year After Year

In the first quarter of each year, Walmart holds its Year Beginning Meeting (YBM) to share company strategies, PR news releases, and marketing messaging with 7,000+ of their managers. It’s one thing to say you promote the idea of winning together, and quite another to actually show it. In the end, Walmart managers, presenters, executives, and LEO Events collaborate to execute a successful show by:

  • Including custom-built stage sets every year to allow speakers to effectively engage the crowd through content and messaging
  • Highlighting new merchandise through stage set and design to visually speak to the year’s sales plan
  • Managing content and graphics, creating dynamic visuals to support executive messaging
  • Utilizing an arena-style setting with a grand video setup, giving all attendees a great vantage point

Holiday Meeting

The Time Is Near for Some Cheer

Every fall, Walmart holds their annual Holiday Meeting to gear up for the 4th quarter, covering everything from Back to School to New Year’s Eve. It’s that time of year when just around the corner are crazy crowds and incredible sales – a huge deal for retail, an even bigger deal for Walmart. And if they want the holidays to go off without a hitch, their managers have to be up to speed on all the details about the upcoming sales season. So this meeting focuses on showcasing new merchandise and the roll-out plan for sales. LEO Events works alongside Walmart Event Solutions to ensure a very merry meeting by:

  • Producing two general sessions for 7,000 invitees
  • Managing the critical messaging for this multi-day event, along with the important details, including presentation sight lines, product visibility, and content clarity
  • Developing overall creative, including meeting look and feel, content design, graphics, and staging
  • Creating diverse, multi-functional stage sets that incorporate new merchandise

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