Environmental Experience

User experience included environmental branding, signage, and app development to support the Southwestern “Reunion” theme

Turnkey Event Management

LEO managed all aspects of the audience journey, creative direction, and production services for the 2022 NSM

Product Launch

LEO supported the launch of a new pharmaceutical product by facilitating on-site training and certifications


2022 National Sales Meeting


Kowa Pharmaceuticals America partnered with LEO Events to produce its National Sales Meeting for the seventh consecutive year. Held in San Antonio, the 2022 meeting featured Southwestern motifs and included general sessions, breakouts, recognition, and offsite events that were programmed to engage, educate, and celebrate the Kowa salesforce.

Each year, LEO Events works with Kowa to build a creative direction for the annual NSM. In 2022, the company chose a “Reunion” theme, as it was the first time since 2020 that the company has been able to gather its sales team in person.

Kowa’s mission to provide effective healthcare solutions for cardiometabolic diseases is the guiding principle for the company’s National Sales Meeting. While the event objective to engage, educate, and celebrate has remained the same over the years, Kowa had a unique goal for the 2022 meeting.