LEO Events Adds New Position to Festivals & Public Events Division
LEO Events, a global brand experience agency that produces corporate meetings, events, and festivals, is pleased to announce the addition of Brian Hines, Director of Brand Partnerships, to the Festivals and Public Events Division in Nashville Office. LEO, headquartered in Memphis, also has offices in Chattanooga and has 60 full-time employees across the country.
Hines has 25 years of experience in public relations and event marketing for such companies as Walt Disney World, FOX Sports Network, Comcast Cable Corporation, Miller Brewing Company, and Sprint Nextel Corporation. Before joining LEO, he served as the Partner Relationship Director at GoNoodle, a media and technology company where he practiced strategic marketing, relationship building, and skillful collaboration to drive results.
“As we begin planning festivals and public events again, we are finding innovative ways to generate revenue for our clients,” says LEO Events Principal Kent Underwood. “This role is also integral to the growth of LEO’s sponsorship initiatives, and Brian’s experience brings with it an invaluable and indispensable set of skills.”
Hines’s primary focus is currently on sponsorship opportunities for LEO’s partnership with New Mexico Tourism Department. The partnership includes thirteen live events in 2021 and 2022 and additional services such as budget management, market analysis, COVID-19 preparedness, and on-site technical support.
About LEO Events
LEO Events, led by principals Cindy and Kevin Brewer and Kent Underwood, is a full-service brand-experience agency based in Memphis with offices in Nashville and Chattanooga, Tennessee. LEO is recognized as a pioneer of innovative, industry-changing practices. Since its founding in 2002, the LEO Events team has showcased unbridled creativity, inventive tactics, and an extremely collaborative approach. LEO’s work is intentionally entrenched in the latest advancements, research, and data, ensuring that all events – virtual, live, and hybrid – are grounded in reasonable and efficient practices. LEO’s clientele includes national and international brands such as Walmart, AutoZone, Sherwin Williams, Nissan, and Hilton Hotel Corporation.